Working with external teams is always a fun experience, and for this card I worked in tandem with the business unit of Starbucks and the marketing department of the Seattle Kraken to create a new and unique addition to the growing collection of gift cards released at the beginning of each new hockey season.
For this card, I wanted to bring an approach that hadn't been seen before on the Starbucks Kraken card. I utilized illustrative forms and recreated an old map of Seattle, made original illustrations of a pirate ship and a compass that is hidden on the secret location of the arena that the Kraken play in. I overlayed some ice texture and some navigational lines for good measure. Finally, the alternate Kraken logo was added.
Hopefully, this card will catch eyes and be appreciated by both fans and non fans alike.
