Starbucks always pulls out all the stops for the Holiday gift card season, and 2023 was no exception. I was tasked with creating a few of these cards, and it was a process that I thoroughly enjoyed. These cards came to life because I was given the freedom to utilize several distinct styles during the design process. My toolbox included a combination of existing holiday patterns, which I used for the Merry Christmas card, along with some custom type and shape masking.
For the "Holiday Cup as Something" and Narwhal card, I was able to created some unique and origina-l yet distinctively "Starbucks"- illustrations.
